Halkali merkez neighborhood fatih st ozgur apt no 46 , Kucukcekmece , Istanbul , 34303 , TR
Reach your business to millions of users. Be visible on Yandex Maps, gain customer trust and get ahead of your competitors in local searches.
With the evolution of digital marketing, local search results (Local SEO) have become vital for businesses. As critical as Google Maps Yandex Mapsis a strategic platform, especially due to the high rate of navigation usage in the Turkish market and commercial relations with Russia/CIS countries.
The widespread use of Yandex navigation application in Türkiye makes it necessary for your business to be included on the maps accurately and completely. Your customers should be able to find you not only on the search engine, but also while navigating in traffic. As Eka Sunucu, SEO Consultancy We see map registration as a critical step as part of our services.
2026 "Entity Search" stands out in SEO trends. Yandex defines your business as an "asset". Consistency of address, phone, website and working hours (NAP - Name, Address, Phone) increases your authority in the Yandex algorithm.
Adding your business to Yandex Directory (Yandex Business) is completely free, but requires care and attention. Incorrectly entered information may result in loss of potential customers and a decrease in your SEO ranking. Here is the professional registration process:
As a first step, you must have a Yandex account. If you do not have a corporate email address, Corporate Email By taking advantage of our service, you can create an account specific to your company ([email protected]) and integrate it with the Yandex Connect infrastructure. This increases the credibility of your business.
After logging in with your account yandex.com.tr/business Go to. This is the main hub where you will manage your business' digital identity. Start the process by clicking the "Add Institution" or "Register" button.
Yandex divides businesses into certain categories. Choosing the category that most accurately describes your main field of activity will allow you to reach the right audience in search results. For example; just make specific choices like “Italian Restaurant” or “Seafood Restaurant” instead of “Restaurant.”
Mark the exact location of your business on the map by pinning it. When writing your address, clearly state the full address, house number and floor information, if any. This data ensures that navigation brings your customer to your door without error.
Add your phone number in international format (+90...). Be sure to enter your website link. If you don't have a website, Web Hosting You can set up a professional site immediately with our domain services. The website link increases the trust score of the map record.
After completing your map registration, adding this map to the contact page of your website makes it easier for your visitors to reach you and increases your "On-Page SEO" performance. Below is a clean code example that shows you how to integrate Yandex Map into a modern website.
This code block adds an interactive Yandex map to your website. By obtaining an API key, you can use all the features of the map, show traffic conditions and create customized routes. If your website's infrastructure is slow or you are experiencing delays while loading the map, you can use high-performance VPS Server We recommend you to examine our packages.
Simple mistakes made while creating a map record may cause your business to be disapproved or cause incorrect directions.
Add your business to the most specific category rather than general categories. Choosing the wrong category will prevent you from appearing in searches.
Businesses that do not have photos of showcases, interiors and signs create distrust in users. Add at least 5 high quality photos.
The address on your website and the address on the map must be exactly the same. It should also be consistent with your Google Maps listing.
Not responding to user comments on Yandex is a negative signal for customer relations. Be active.
If you do not want to deal with map registration, verification processes, SEO optimization and comment management, Eka Sunucu expert team manages the entire process for you. We record your business on digital maps in accordance with the 2026 year strategies.
Also for the security of your website SSL Certificate Don't forget the installation. Insecure sites (HTTP) may be blocked by mapping services.
Don't want to deal with technical details? Let our expert team professionally add your business to Yandex, Google and Apple maps and adjust your SEO settings.
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